If you’re an independent artist and want to promote your music all on your own, then it’s important to know that the job comes with plenty of responsibilities—not all of which will be enjoyable. Doing self-promotion as an independent artist isn’t impossible, but you have to be prepared.
In today’s digital age, self-promotion is easier online, which means that you need to be tech-savvy and develop strong social media skills for good results.
Aside from acquiring marketing skills, one thing that would help you a lot is to know the common mistakes independent artists make with self-promotion.
1) Waiting too long for opportunities
Many incredibly talented independent artists miss out on catching their big break because they wait too long for the perfect opportunity to come knocking. One thing to remember when doing self-promotion is that it only works when you chase opportunities instead of waiting for them to chase you....